/ Oct 6-7, 2021 Washington DC “RYG”: an acronym for Red, Yellow, and Green which represents the common indicators of customer health. This year’s in-person two-day conference will focus on business …
The 2021 BIG RYG Customer Success Leadership Summit by ChurnZero Read more…
There is no right or wrong path to become a Customer Success Manager. And Vincent Pericard is the perfect example. Once named as the next billion-dollar Football player when he signed with …
Historically Software-as-a-Service (SasS) companies were led by the sales function. As the business model evolved, product teams took the lead. But today, successful SaaS companies are truly built out to …
Best Practices for Customer Success after Pandemic Read more…
Increasing your profits isn’t the only way to drive your business’s return on investment (ROI). Many businesses become distracted with expanding profit, hindering their capabilities for long-term growth. If you’re not actively …
How to Improve Your Customer Acquisition Cost (CAC) and Drive Long-Term ROI Read more…
Today’s software-driven economy has significantly disrupted the traditional IT channel. No longer dependent on selling hardware with built-in software and maintenance contracts, the environment is now all about As-a-service solutions …
Why the Channel should align with Customer Success Read more…
Customer success is about anticipating client needs and exceeding them. At FourKites, customer success managers (CSMs) are the professionals dedicated to such a practice. And when it comes to supply chain …
Chasing a value-based approach to Customer Success Read more…
There’s no set recipe for improving relationships with customers and growing your business. Even so, a crucial ingredient to the meal is understanding how to efficiently track & measure customers’ …
How to Measure Customer Happiness & Ensure Satisfaction Read more…
In today’s Covid impacted world, where labor is hard to find and where the ability to interact with others in person is minimal, the need for a digital platform is …
Digitizing customer success in the post COVID era Read more…
Striking the right balance between automation and human talent takes work, but ends in efficiency. Often we hear people say, “I liked them before they got big” when it comes to musicians …
How to scale Customer Success without losing the human touch Read more…
Why product marketers need a strategy to move from a mindset of customer acquisition to customer success. When the sales team lands a new account, product marketer Monika knows her …
How to Increase Retention With a Customer Success Mindset Read more…