Marc Paczian appointed Chief Customer Officer at Twaice - image 8
Marc Paczian

Marc Paczian joins Twaice’s management board as Chief Customer Officer (CCO), effective immediately. Paczian, who joined Twaice from Dropbox in July 2021, has till now been VP Solution Engineering, a role that is extensively involved in technologies for sustainable renewable energy.

After only one year, he is moving up to the Twaice executive level, the battery analytics company says.

In April 2022 Twaice raised 30 million dollars funding in additional Series B financing led by global investment firm Coatue.

In January 2022 TWAICE and ViriCiti published a white paper on the benefits their predictive maintenance program provides in terms of vehicle battery life and a significant reduction in operating costs for e-bus fleets.

TWAICE is into a partnership with retrofit expert pepper motion and semiconductor company Analog Devices.

The new Twaice CCO Marc Paczian emphasizes the company’s commitment to customer development and technical support.

Paczian’s promotion “also reflects the predictive battery analytics specialists’ strong customer growth.

The two areas of Solution Engineering and Customer Success (pre-sales and post-sales) will be combined and, with Paczian at the helm, have a strong voice on the management board”, the Munich-based company says.

Prior to Twaice, Paczian was Head of Channel Solutions EMEA at US collaboration platform Dropbox. Before that, he worked as Director Solution Consulting Central Region at Open Text from 2008 to 2016 and Senior Process Manager at Tchibo from 2003 to 2008.  

This is “the next logical step in our transition from a battery analytics software developer to a solution-oriented SaaS platform,” commented Twaice founder and co-CEO Dr. Michael Baumann. 

Twaice founder and co-CEO Dr. Stephan Rohr added: “We are very proud that Twaice has been able to establish itself as such a successful company after the start-up phase, inspiring top-class international executives to join us.” Rohr was also referring to Silicon Valley heavyweight Jeff Glasson, who took up his post as Twaice CTO in February 2022 following successful posts at HP, Apple and NeXT.  

Marc Paczian said: “In my new role, I will do my utmost to help our valued customers, both existing and new, from the initial interactions to ongoing business operations support in achieving their goal of linking commercial success with a shift to greener, more sustainable technologies.”

SOURCE: Twaice

Hakan Ozturk

Hakan Ozturk
Founder,, #1 Weekly Customer Success Newsletter

Hakan Ozturk is a Paris-based Customer Success leader with over 15 years of experience in the computer software industry. Passionate about driving growth and delivering value to strategic customers, Hakan has established himself as a trusted industry expert. As the Founder of The Customer Success Café Newsletter and, Hakan provides valuable industry insights and daily-updated job opportunities worldwide in the field of Customer Success. Connect with Hakan to boost your career in CS and your company’s potential for massive growth.

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