The 3 steps to a Successful Customer Onboarding
Bringing customers onboard is the most important part of the customer journey. Yet, despite this being so critical, poor onboarding is the leading cause of churn at companies that sell …
Physical offices no longer make up a large part of the employee experience
While we remain eager to safely leave coronavirus restrictions behind us and return to normal, there are several changes brought about by the pandemic which UK employees hope will stick …
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NRR : the new benchmark metric for SaaS
If there was a metric that used to be an Achilles’ heel for us at Metadata, it was net revenue retention (NRR). But now we see it as a badge …
3 Ways Your Company Should Be Customer Obsessed
Are you working for the customer’s success or are you working to increase your profits this quarter? Honestly, the answer is probably both, but the two are more interconnected than …
What is Product-Led Growth ?
An examination of the key characteristics of product-led growth, and how it differs from traditional marketing or sales-led strategies. Product-led growth (PLG) is becoming an increasingly popular strategy among both …
The Future of B2B Selling is Collaborative
I recently participated in a fascinating panel discussion facilitated by Jonathan Farrington of Top Sales World on “Identifying the New Post-Covid Frontline Sales Professional” with Dave Mattson of Sandler Training …
The Customer Advisory Board (CAB)
An essential program to your company’s overall success. Customer Advisory Boards are designed to evolve customer engagementfrom transactional engagements to long-term strategic business partnerships. They bring together a variety range …
Proactivity is of paramount to Customer Success
While there is no one-size-fits-all approach, there are a few practical strategies CSMs can implement to make the difference : For Amy Sullivan, VP of Client Experience at Ontic, it’s all about understanding customers’ …
From Mechanical Engineering to Driving Customer Success
There is definitely no right or wrong career path when it comes to Customer Success and everyone has an opportunity to succeed in that journey. After her mechanical engineering studies, Hannah Herlihy …
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